If you missed the excitement this weekend, I went home to Pensacola to attend the second annual Pensacon and to release Alliances 10 days early.

A photo posted by S. Usher Evans (@susherevans) on Mar 1, 2015 at 6:17pm PST

This weekend was quadruple-y awesome because not only was I releasing Alliances, but I got to go home and see my kiddos that I haven’t seen since January 2nd.

A photo posted by S. Usher Evans (@susherevans) on Feb 27, 2015 at 6:48pm PST

I had tons of help this weekend at my booth (for the first time, someone actually offered to work with me!). My baby cousin Cassondra (the drawer of the Empath cover dragon) got to nerd out with me all weekend.

A photo posted by S. Usher Evans (@susherevans) on Feb 27, 2015 at 10:35am PST

And my best friend in the universe, baby bump and all, was such a trooper.

A photo posted by S. Usher Evans (@susherevans) on Mar 1, 2015 at 6:16pm PST

I can’t even begin to think about how awesome and surreal it was to have other people selling my book. And sell they did – we kicked major ass. By the end of Saturday, I blew through all of my previous three-day-con sales records. By Sunday, I sold over 100 copies of Double Life and over 80 copies of Alliances.

#pensacon2015 #raziaalliances #raziadoublelifeA photo posted by Valerie (@vem522) on Feb 27, 2015 at 12:04pm PST

I was actually rather surprised at the number of folks who bought both Double Life and Alliances. All of the conventional wisdom says that you sell twice as many book 1s as 2s, but I ended up selling about the same number of both. My price point being what it was, an additional $5 plus the exclusivity was probably a big part of that. I did see a big spike in eBook downloads, and even got an Alliances preorder, which is fabulous.

Another one from @pensacolapensacon… Hanging with the guys from @howitstacksA photo posted by S. Usher Evans (@susherevans) on Mar 2, 2015 at 4:41am PST

But really, the best part of this (and any) convention is the moments where someone walks up to you and says, “OMGIT’SYOU!” and knows who you are and what your book is about and can’t wait to get their hands on it. Or when you get a tweet from a mom whose little girl is devouring your book. Or when a childhood friend tells you they heard about your book on the radio.

!!! #RaziaAlliances #pensacon #upsideofflorida @catcountry987 #imfamousA photo posted by S. Usher Evans (@susherevans) on Feb 26, 2015 at 5:33am PST

My mom kept asking me, “Do you enjoy this?”

Yes, working conventions are hard. Yes, you are on your feet, you are exhausted and running on adrenaline and wah wah wah. But those small moments are the ones that make it all worthwhile. Especially when it’s your hometown.

So thanks Pensacola, for treating this daughter like she never left, for coming out in droves to grab my book, for talking to me and my two amazing helpers about my life’s work, and for buying it, reading it, and (hopefully) loving it.

Last one from #pensacon #pensacon2015 #RaziaAlliances #RaziaDoubleLifeA photo posted by S. Usher Evans (@susherevans) on Mar 2, 2015 at 4:45am PST

Don’t forget to pre-order your copy of Alliances on Amazon Kindle today!