The S. Usher Evans Street Team, the Sushis, are always looking to add to their ranks. Contact us to find out how you can get membership to this exclusively awesome club.
Why a Street Team?
Because I’m an indie author, I don’t have a marketing team and the weight of the Big Publisher behind me. And while I do a fair amount of work to get myself out there, having my message amplified by others is a lot more meaningful. That’s where a street team comes in.
Tell Me More!
So what does being on a street team entail? For starters, reading the books, reviewing, and sharing said reviews. It doesn’t make a lot of sense to be on a street team if you’ve never read the author’s work (or don’t intend to). Being a Sushi means you get early access to all of my books, so there’s plenty of opportunity to get review copies.
Second, recommending my books to your friends (even adding them to the street team!) and helping spread the word when I have sales and new books out. There’s a ton of ways to do this–blogging, taking pretty photos on Instagram, hosting readalongs and buddy reads, or just mentioning my books when someone’s looking for a recommendation.
What do you get in return? Generally, I share early covers, snippets, teasers, and the like. Sometimes if I’m having trouble figuring out what to do, I’ll solicit feedback from the group. Eventually, I’d like to send PB ARCs to my Street Team, but I’m unable to do that financially right now. So for now, eARCs and competitions!
How do you join? Two options: